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I: What is Ninja?

As popular as Ninja may be in our modern society, not much is known about them. This is due to the fact that Ninja were an organized intelligence agency that operated covertly in espionage, assassination, counter-intelligence and unconventional warfare. In a way, one could see Ninja as a prototype of the American CIA or the Russian KGB. Such was the nature of Ninja that their activities remained almost exclusively invisible for the general public. In fact, activities of Ninja were so secretive that no one knew who the Ninja were, and a Ninja whose name is most known to us is by definition a Ninja who did not do his job well done. In other words, the most skilled Ninja were the ones whose existence is not even known to us. Hence, it is not hard to understand why they did not leave any manuscripts, and thus scholars of Ninja must work with historical records left by the government officials and oftentimes secondhand account provided by the offspring of Ninja families, many of which were written three generations after the period in which Ninja were most active.[1]関ヶ原の戦い

During the Warring State Period, i.e. Sengoku Period, in the 16th century Japan, feudal lords were raising their army to conquer the lands and claim the country. Warfare in Japan was particularly advanced compared to that in Europe at the time both in the number of soldiers employed and in the preparations for the provisions. For example, the only countries in the world that could afford to mobilize soldiers over 100,000 in the 16th century were Ming Dynasty in China, India and Turks. Even the Hapsburg in Spanish Empire could only mobilize 50,000 soldiers in number. However, in Japan, at the end of Warring State Period in the 16th century, each feudal lord had about 20,000 soldiers at their disposal and in the Battle of Sekigahara (the battle which ended the Warring State Period and opened Edo period) in 1600, over 150,000 soldiers were mobilized. The number of soldiers employed in this battle exceeded the number of soldiers in all Europe combined.[2] From this, it also followed that the demand for swords, guns as well as food was accelerated, and those militia groups who could not keep up with the provisions were naturally at disadvantage. Driven by such necessities, Japanese were forced to find a way to maximize the communication system amongst themselves, while minimizing the leak of information to the outsiders. One of my aims in this paper is to briefly explain in what aspects of warfare Ninja were employed for and to what extent. In passing, a general philosophy of Ninja is discussed. Then, I will present their methods of activity as the collectivity in Japanese empirical science, discuss about the medical practices of Ninja, analyzing if what they practiced can be called a medical knowledge, and conclude with overview of their science. However, we must begin by discussing a little about the primary sources for my findings as well as a brief history regarding the origin of Ninja as such.正忍記

There are three Ninja manuscripts that we use as semi-primary sources. These are 1) Bansenshukai[3], 2) Shouninki[4] and 3) Ninpiden[5]. Each of these includes detailed descriptions on how-to guide for any aspiring Ninja to become one. Here, we might wonder why they cared to write down any of their secrets, if indeed their prosperity was dependent upon appropriation of their own unique knowledge. It seems to be the case that after entering Edo period, centuries-long conflict had ended, and there was not much demand for a covert political organization. Although Ninja still lived among people and trained for a possible employment in the near future, it became increasingly evident that Ninja were no longer needed in this peaceful time. As the name suggests, Ninja is someone who sneaks in with a sword over his heart.[6] It signifies someone whose life is always in danger of death, requiring an attentive performance to do the job, but the current state of affairs offered them no such situations. Ninja families, hence, decreased in number and gradually less and less people practiced Ninjutsu. Fearing that the techniques that once determined the course of Japanese history would become forever lost, the offspring of Ninja decided to write down their secrets. In this way, they chose to preserve their tradition rather than disappearing into the shadow of the history. The nature of their writings is such that there necessarily includes fabrication of techniques later added to exaggerate their merit and incredible accounts of their activities. It is even plausible that, although Ninja who wrote down their tradition were admired as Jo-Nin, they did not quite understand some of the techniques described there. Hence, historians of science must not take their records at face value, and instead try to distinguish a fable from a true claim by comparing various manuscripts passed down to us as well as performing empirical experiments.

Their essential activities, however, are known to us beyond dispute. These can be reduced into four divisions mentioned above, namely 1) espionage, 2) counter-intelligence, 3) conspiracy and 4) unconventional warfare. Ninja were most fitted for all of these activities than any other groups of people. For instance, their ability to move swiftly in small numbers enabled them to deliver information about the enemy’s movement or act in disguise in enemy’s territories to collect inside information as well as leak false information in their favour. The performance of such activities depended on the knowledge of orology. Engaging in unconventional warfare too was a tactic often employed by Ninja. Ninja may throw poison into a well, where they know their enemy gets their water from, or set fire on their provisions. Disguising as a mercenary in the enemy’s territory and spreading a rumour, saying, “we have no chance of winning this war, it’s all over!” also served as a way to demotivate the soldiers. [7]

III: Philosophy of Ninja

Seeing that Ninja primarily served as a covert military organization, who would basically do whatever is asked to do, there is always a concern for the potential employers whether Ninja would not betray them in the end. What distinguished Ninja from bandits or simple criminal organizations were the codes of conduct they firmly adhered to. These are the principles of Jo-nin. Jo-nin means a ninja par excellence. Jo-nin must be “dutiful (giri) to the employers, without desire… knowledgeable in all matters… faithful to Confucianism and Buddhist teachings… respectful to codes of warriors (i.e. Bushi-do)… familiar with the geography and customs… skillful at tactical thinking” and so on.[8] In reality, no one is this talented, and most Ninja were not erudite. These “codes” of conduct are therefore to be taken only as an ideal to be aimed at, and not actually laws that were enforced upon Ninja. This “principle as an ideal” seems to be the central theme in Ninja philosophy, as we will see over and over again in their science. As a matter of fact, Ninja were internally bounded between their members more than they were to their employers, and they believed it utmost duty to help one another in times of difficulties. This gave them a limited but relative freedom as to exchange information amongst them, and Shouninki tells us that this is why some first rate secrets were often concealed from them in their employment.

Ninja philosophy is essentially derivable from Chinese philosophy, though some are more obvious than others. Shouninki, for instance, mentions Sun-Tzu’s The Art of War as the central source for their philosophy, according to which Ninja are supposed to be able to “master the languages of their enemy and become one of them.”[9] Further, they must “talk about an event as if you were there when you were not, speak of someone whom you have never met as if your best friend, buy things when you do not have any money and get drunk when you have not drunk at all. You go out at night and never stay at an inn, sometimes you get surprised by the voice of a deer, and hide in the shadows of the trees, avoiding moonlight and ensconce yourself in an uncomfortable place.” It ends the chapter with a remark “what a sad life and full of hardships we suffer! Yet, one must keep such experiences to yourself, lest not to divulge his identity to others. It is probably for these reasons that people think Ninja are strange. But let them think so, if they do not understand the hardships we go through. If we are asked, ‘Aren’t you stupid to live like that?’ let us respond, ‘yes, we are.’ This too is a way of Shinobi. The Unreal is the Falsity and the Real is the Truth.”[10]

Here, the concept of Falsity-Truth dichotomy deserves some attention. In the philosophy of Ninja, everything is flowing and nothing is absolute. This is an obvious reference to Yin-Yang theory, which states everything is in motion.[11] The success in a mission depends upon perceiving the change in things accurately, and knowing when to act. Shinobi states that whatever disadvantageous is the Falsity and whatever causes benefit and power to them is the Truth. Hence, when times are in the Falsity, one must wait until the right time comes. Acting hastily could ruin the entire operation as well as his own life. “When samurai warriors fight one another, it is a fight between the Truth and the Truth, but when a Ninja fights, you are always the Truth and the enemy always the False. In such cases, it is important to have the enemy believe he is winning until his ultimate defeat.”[12] It is by this means that Ninja can make himself the Truth while keeping the enemy the Falsity. This philosophy is vividly seen in the chapter that talks about Enemy Prevention. Here the text says that “even if the opponent becomes angry obviously because you did something wrong, you should blame the responsibility to someone else and disappear as soon as possible. They say that blaming others for what you did is wrong, but that is just what they say in general. There is no need for you to think such a general principle also applies to you.”[13] Although I have said that Ninja help one another in times of difficulties, we must not forget that what is of utmost importance to them is the fulfillment of their mission. It would negate their whole purpose of existence if helping out a fellow Ninja would mean abandoning the mission. In order to complete the mission, Ninja must do whatever it takes. As such fidelity to mission takes precedence to ethics, they can justify aforementioned unconventional warfare, such as poisoning the enemy, destroying their weapons in advance as well as assassination and arson.[14] Following this philosophy, Ninja believed anything is accomplishable. If you still fail at your mission, then your reason may be troubled by emotions or preconceptions about things, which lead to a lack of conviction or impatience. To prevent this psychological instability, one must maintain the qi at all times. As with Taoism, Ninja teaches us that “human mind is mysterious and comprehends natural elements (activities) namely Wood, Fire, Earth, Metal and Water. Human heart is thus like the universe itself… When our heart is at calm and observes nature, we can adapt to any situations like flowing Water. It is like Fire changing its force depending on what it burns, and Wood growing roots and leaves in their surrounding climate. If wind tries to sweep down the Wood, accept it and you will wave in unison with the wind, but should you resist it, you will be defeated. Similarly, Metal is hard but changes its shape according to the human deeds. Earth relates to all the Five Activities, and keeps nature in harmony.”[15]

In this way, Ninja must obey the natural occurring of events as they unfold, and act without going against the flow of the nature. Only by attaining this state of detachment of the self can we recognize pure reason, and only through the use of pure reason can we be mindful to the subtleties in nature. Thus, Ninja attack with the absolute detachment of the self that “even if you ask for him, he is shapelessly merged into the universe, and even if you ask of him, he is so detached that there is no answer. He will act only in accordance with the pure reason.” This part of Ninja philosophy is largely taken by Zen philosophy, which states that “the state of bodhisattva[16] is inexpressible in words and is only attainable by pure experience.”[17]

This view of activities as a part of the cosmic nature and that we must respect the laws of nature is prevalent in Chinese medical philosophy.

IV: Philosophy of Medicine

It is unfortunate that Ninja did not elaborate on their medical theories and seemed to think it unimportant to subject their views to a theoretical analysis. This makes sense to some extent, since Ninja were not philosophers or scientists by profession, but only agents in covert operation. They had neither time nor interests in knowing how things worked, but only in that they worked. As a result, the parts in Shouninki where medicine is treated are limited to describing how to make what and when to use it. In fact, there are only two places where medicine is explicitly mentioned in Shouninki, and only few places mention medical recipes in a more philosophical manuscript Bansenshukai. But we know that medical knowledge played an important role in Ninja activities. This is because one of the most basic tasks of Ninja was to get information in the local areas. Whenever people needed to hide their identities in a foreign village, they would often disguise either as monks or as pharmacists in those times. Ninja, too, followed the suit. But they only needed the medical knowledge to the extent necessary, i.e. it must have been enough to be able to answer questions about medicine they were selling when asked about them. Because they were not certified doctors or experienced in medical knowledge but rather “part-time doctors”, they carried simple medicine that would most often be used by the general public. This worked in their advantage, as these medicines would be useful for Ninja themselves during their missions.

Chinese medical philosophy is explained in complex combination of Yin Yang theory and the Five Agents doctrine.[18] Yin and Yang are opposite but complimentary forces, elements or principles, the former being “negative, passive, weak, and destructive, and [the latter,] positive, active, strong, and constructive.”[19] Yin Yang theory sees the events as containing both yin and yang qualities, thus “[e]ach thing or phenomenon could be itself and its contrary,” that is to say, “Yin contains the seed of Yang and vice versa, so that, contrary to Aristotelian logic, A can also be Non-A.”[20] Adding to that is the Five Agents doctrine, which introduces to Yin Yang theory a concept of rotation. These Five Agents are conceived of at the level of Chinese cosmogony; for instance, Water generates Wood, which generates Fire, which generates Earth, which generates Metal, which then generates Water. The concept of generation here is similar to the Four Elements in Greek philosophy. In Chinese philosophy, however, Water assumes an important basis, and is the beginning of the sequence. There are two other sequences that are significant in understanding how the agents interact with one another. One is called the Controlling Sequence in which each Agent controls another and is controlled by one. Thus, Water controls Fire, Fire controls Metal, which then controls Wood, which again controls Earth and back to Water. This sequence ensures that the balance is maintained among the Five Agents. It self-regulates its balance as well, in combination with the generating sequence we have just mentioned. In this model, Water controls Fire, but Fire generates Earth, which controls Water. Similarly, on the one hand, Water controls Fire but also generates Wood, which controls Fire, and so on. This sequence is a key model for sustaining health when dealing with sickness or illness. The second sequence is called The Insulting Sequence, which works the opposite of the Controlling Sequence. Hence, Water insults Earth, Earth insults Wood, which insults Metal, which insults Fire, and which insults Water. When there is an imbalance in the body, causing sickness, it is normally because agents are insulted and the order no longer maintained.[21]五行説

In this way, Chinese model may be comparable to that of Greek humoural medicine. What is different from the Western medical thought is that each Agent has so many correspondences, and what makes it more complex is that it is interlaced with the Five Agents doctrine. Just to give an example, Water corresponds to the kidney in the organ; Wood corresponds to the liver; Fire to the heart; Earth to the spleen; and Metal to the lungs. In this scheme, the liver controls the spleen and generates the heart; the heart controls the lungs and generates spleen; the spleen controls the kidneys and generates the lungs; the lungs control the liver and generate kidneys; and the kidneys control the heart and generate the liver.[22] Further, Yin and Yang correspond to body parts, such as Front-Back, Body-Head, Interior-Exterior, Structure of organs-Function of organs, and Yin organs-Yang organs.[23] Just as the Five Agents aim at maintaining the balance in the body, Yin-Yang theory is applied to medicine to tonify either Yang or Ying quality or to eliminate the excess of Yang quality or eliminate the excess of Ying quality.

For example, a seed of a fruit such as of a peach corresponds to Metal in the Five Agents scheme, whereas in Yin-Yang theory, it corresponds to Yang quality since it is hard rather than soft. Metal also corresponds to repelling of evil spirits, generating Water, which is the beginning of the generation cycle, but it also has a quality to insult Wood, which represents Spring. In this way, Japanese people throw roasted soybeans outside the house on the first day of spring to repel evil spirits for the new cycle of the year. We also throw the beans inside the house, exclaiming “Demons out! Luck in!” The soybeans signifying Metal goes out to guard against the evil demons, while at the same time, the quality of Metal inside the house is weakened by us gnawing the beans to strengthen the quality of Wood.[24]

As you can see, while such was the basic working principles in medical thought in the pre-Modern Japan, it would have been too much to ask of crypto part-time doctors to memorize and understand all the correlations among the Yin-Yang Five Agents Doctrine, not to mention the measurements and dosages of each medicine. In effect, even one of the most celebrated Buddhist doctors in Japan once lamented, “[o]ne cannot memorize all this.”[25] Did Ninja then not understand medicine when they talked about painkillers or antidotes? Their poisons seem to have worked well enough and it is historically true that they made poisons out of surrounding plants to kill. In order to determine their philosophical framework regarding the formulation of medicines, we will now take a look at two of the medical formulae that appear in the most authoritative text and discussed in detail, and see if they follow the medical philosophy of the East.

The first medicine is called “Suikatsu-gan” (水渇丸), which, if taken in a dire need of quenching your thirst, will make you suffer no more. The recipe for which is rather simple and composed of three ingredients:

−        梅干しの肉 1両(4匁)    = Plum without skin, 37.3

−        氷砂糖 2匁       = Rock sugar, 7.5g

−        麦芽(麦門冬/麦角)1匁 = Malt, 3.75g[26]

You will mix them and powder it, and then make a small ball and take one whenever you are thirsty.

The second medicine is “Kikatsu-gan” (飢渇丸), which will render no food necessary when taken three each day.

−        人参(キタネニンジン) 10両      = carrot, 373g

−        蕎麦粉 20両           = soba flour, 746g

−        小麦粉 20両        = (all-purpose) flour, 746g

−        ヤマノイモ(山芋 20両   = Japanese mountain yam, 746g

−        天草/耳草(はこべ類) 1両 = stellaria (or, chickweed, stitchwort) 37.3g

−        ヨクイニン(ハトムギ果)10両 = Job’s Tears, 373g

−        糯米粉 20両         = rice flour, 746g[27]

When you mix them all, you marinate it in five liters of sake for three years, and when sake completely dries out, you make balls of about two centimeters in diameter.

Now, if you follow this recipe verbatim, it will rot before even sake gets dried out.[28] Perhaps you will need to find a way to dry sake out much quicker. But even if it worked, will it have the effect they claim it does? Will it work in theory? As I have mentioned earlier, Ninja did not elaborate at all on their theories but seemed to care only that they worked. Any reflections on their medicine in light of Yin-Yang Five Agents doctrine will be necessarily speculative and unfounded. So the question, which concerns us most, now becomes: did they work? The answer seems to be a disappointing one, that is, yes and no. Although Ninja medicine was not compatible to the Yin-Yang Five Agents doctrine, it did accord with the other prevalent philosophy in medicine as well as in Buddhist philosophy, that is, the transformation or the imbalance of Qi. Qi is the source of all movement in human physiology, and assumes “different forms depending on its state of condensation or dispersal… [and] is transformed, changed, transported, it enters, exits, rises, descends and disperses.”[29] Further, Qi forms a material body and has a Yin quality when condensed, while it has a Yang quality when it is dispersed and in motion. So when “Qi is flourishing there is health, if it is weak there is disease, if it is balanced there is quiet, if it moves in the wrong direction there is disease.”[30] Indeed, already by the 13th century, it was commonly believed that the disorder of Qi within the body was the cause of many illnesses, as a famous Buddhist monk in the 13th century repeatedly remarked in his medical corpus that “medicines that readjust the qi thereby treat the myriad illnesses and can’t go wrong,” categorizing the illnesses arising from the mind as internal causes of ailments.[31] After stating that “internal causes [of ailment] are found where illnesses are produced from the disorder of the seven qi vital energies of joy, anger, melancholy, worry, sadness, fear and fright,” he recounts us “the well-known Chinese story of Yueguang, who exhibited severe symptoms and became ill because he had imagined that he had swallowed a snake.” Apparently, he had mistaken the reflection of a bow in his drink for a snake and believed that he had drunk the snake.[32] In this way, it was conceived that the evil passions and the source of mistakes arise from the imbalance of the qi, which is in the mind. Once this becomes apparent, “emotions are neither produced nor activated, the blood and qi are harmonized, and the mind and the body are at rest.”[33] This philosophy resembles much of what we have spoken of when we saw that Ninja abided themselves by the principle of absolute detachment as discussed towards the end of Shouninki.[34] I would also like to mention in passing that when Ninja talked about using amulets to protect themselves from danger and spells[35] to accomplish their missions, they also stated explicitly that “to actually expect they will work is to be utterly ignorant about the world, yet because there is no particular reason to disregard them as mere superstitions, the decision to use them or not depends upon you.”[36] As the commentator of Shouninki also explains, it seems that if something works actually or not was not a concern to them, as long as it works at least apparently. It is in this sense that Ninja medicine worked. That is, if amulets or medicines had a positive influence to control qi in the person, that is all what was required for. From these considerations, it seems reasonable to suggest that the fruit of Ninja medicine lies in the maintenance of the order of qi rather than depending on the effects of the specific medicaments.[37]

Now, what about poisons? Poisons enjoyed a distinct status in Ninja science in that they actually worked. However, here too, it seems that how they concocted deadly poisons had not much to do with the monastic medical philosophy, but simply to do with pure experience. With the healing medicines, it was possible to argue that whether they work or not depended on how detached you are according to the Buddhist philosophy, but because one cannot deceive another with a poison that does not actually work or whose effects depend upon the enemy’s conviction that it works, Ninja had to actually test them in a number of occasions, and they left recipes for those poisons that did work. In fact, although there are only so few references as to healing medicines, the list of poisonous medicines is incomparably large. There are recipes that use the ingredients like toad’s oil, red spider lily, Japanese star anise, as well as cannabis and nux vomica, but here I will list a few of the deadliest poisons. The first of which is the poison called Machin (馬銭), whose main ingredient is nux vomica. It is a deciduous tree native to India and Southeast Asia, which is highly toxic. Strychnine in the seed is said to kill you if you ingest a mere gram.[38] Ninja used this primarily to kill dogs that guarded the house they tried to sneak into. They studied psychology and human behaviors, and they were able quite accurately to predict how people would react to unknown noises at night or if they would fall for a deception. But dogs were different. Even Ninja could not read dogs’ mind to deceive, since dogs react to movements immediately. In a way, dogs were the Ninja’s enemy par excellence, whom they could not draw in to their side. So the elimination of dogs would give them an advantage, and hence was the basic Ninjutsu. They did this by first taming the dogs of the house, giving them rice balls, a few days before they would sneak into. If they were completely tamed by the night of mission, they would cause them no harm, but if the dogs were still cautious of them, Ninja would give them rice balls mixed with powdered nux vomica. The dogs would remain at the verge of death for a while, and if the missions were accomplished before they died, Ninja would give them water, which would revive them. If you absolutely had to kill the dogs, you would give them rice balls mixed with nux vomica and finely ground iron.[39] Another famous poison is called, loosely translated, ‘the poison of the teahouse.’ It uses Gyokuro, a rare type of tealeaves. You make an extra strong tea, and pour it into a bamboo tube. You will then bury it under the earth, and take it out after a month. It is said that a few drops would make you sick in one month and die in two months.[40] Yet another unique poison includes a mole, a newt and the blood of a snake mixed with other herbs. If you light fire on it and throw it into the enemy’s house, the enemy who inhaled the smoke would sleep or hallucinate, and would die in 70 days.[41] But this probably did not work. There is another medicine that probably did not work but is praised as a ‘medicine of the enlightened,’ which uses black soybeans and cannabis in the ratio of 5:3. You mix them, powder it and make a ball out of it. Then, you smoke it, and powder it again. If you drink a cup of tea made from this formula, you can apparently maintain your energy and do not have to eat or drink for seven days. If you drink two cups, you can stay alive without food or drink for 49 days, and with five cups of it, you will live for 16,807 days.[42]

As we can see, Ninja corpus includes medicines that would and would not work in tandem. This is probably due to the fact that they wrote the manuscripts long after their prime time, and they were writing in part to heroicize their past glory in times of relative peace, but also because their focus in medicine was more about controlling the qi rather than following a theoretical formula.

V: Psychology, Animal Philosophy and Observational Science

Although Ninja medicine lacked in a theoretical rigor, their observation excelled in natural philosophy. Some of their astonishing scientific discoveries based on pure observation include the colour of their costume, cat clock, as well as the accurate observation of the sleeping patterns of human beings. People now take it for granted that Ninja wore a black uniform, but a Ninja scholar, Yamakita, rightfully points out two major problems with this common belief. First of all, wearing such a costume all the time is utterly conspicuous, and illustrates insanity. Why would you wear clothes that speak out ‘I am a Ninja!’ when you want to be invisible to the public eyes? As has been stated earlier, the activities of Ninja primarily include information gathering, as such, they travel between the cities and meet people very frequently. If they really wore black uniforms at night, they must have carried additional clothing for the daytime activities. But carrying extra stuff in addition to several items to be used in their activities is already a huge burden. This is also why Ninja had to invent medicines such as Suikatsu-gan (mentioned above) that are tiny and do not take up space. Considering practicality, it would be much easier and convenient for them to have worn clothes that are darker in colour but could be worn in daytime as well without appearing suspicious. Secondly, pure black colour is rather expensive. Ninja who would sneak into houses and castles were normally the lower rank Ninja, and it would not have been plausible that they could have afforded to have uniforms with pure black colour made for them for everyday use. These are rather technical difficulties, but there is one more crucial scientific reason why they could not have worn black uniform. We now need to look at the structure of human eyes briefly. In retina of the eye, there are two layers of segments: retinal cone photoreceptor cells and rod cell outer segments. The cone photoreceptor cells are converged in the center of the eye and detect colours in daytime or in bright spaces, whereas rod cell segments have photic sense and can see in dark places but detects only light or dark. In short, human eyes can detect colours well only when we see something with the center of the eye in fairly bright places. On the contrary, we cannot detect colours well if we see something at the edge of the eye or in dark places. The cone photoreceptor cells stop detecting colours starting with the ones with longer wavelength. So the colour red which has the longest wavelength in the primary colours become invisible first, and then yellow loses its colour, leaving the blue alone to be seen in the end. This is why at dawn, everything looks somewhat blue-ish, because the photoreceptor cells are inactive due to the lack of light, and as a result, we see things with the rod cell segments of the eye. When you consider this fact, pure black clothing is actually a disadvantage. The reasons being that, even at night, it is not a pitch black. There are moonlight, starlight and candlelight from houses, and almost everything including plants and rooftops reflect tiny amount of light. However, pure black suit would not have any luminosity, so in a place where your surroundings emit some amount of light, you would be more easily found because of the contrast your clothes creates. Now, in daytime, if you hide behind trees or walls, it can be quite dark. Of course, if somebody sees you directly from the front, then there is no chance you can avoid detection, but wearing darker coloured clothing that has similar degree of luminosity as the surroundings would be beneficial if you are seen with the corner of the eye, you may be able to escape their detection. Now we see that clearly, black coloured uniforms are not practical for a covert operation. In fact, the reason why we see Ninja wearing pure black in movies and shows is because it is cool and also it is easy to spot. What Ninja in fact wore was a uniform in dark reddish brown. This is because the cone photoreceptor cells lose colour red before they lose yellow and blue, it is the first colour to disappear in the dark, and because it is not completely pure black, it has the benefit of attaining some level of luminosity, allowing it to be mingled with the surroundings.[43]Cat Clock

That Ninja were particularly observant as regards with lightness and darkness is also seen from their use of cats in determining what time it is. Clocks existed back then, but they were not portable. In order to find roughly what time it is, Ninja looked at eyes of the cats nearby, and made a song to memorize: 6 when it’s round, 5 or 7 when it’s egg-shaped, 4 or 8 when it’s a seed of a persimmon, and 9 when it’s a needle.[44] This finding of knowing the time by looking at the cat’s eyes was employed to argue in support of knowing the best time to sneak into a house. Because the success of sneaking in depends on the time when they sneak in, they left an instruction on when to do it with most success in Shouninki. Here I will quote the article almost in full citation.

“although there is not a fixed time that is best to sneak in, you should in general aim for when people are off-guard, like when they are busy. Do not be inpatient. Some of the best times are at twilight, 10 pm, midnight, 4 am, 6 am, noon and 6 pm. Should you not know what time it is, you should make an effort to know it through experience. Even cat’s eyes become thin or round depending on the time of the day, it is implausible that humans cannot be susceptible to it. In general, people go to bed at around 9 to 10, and are in a deep sleep at 1 to 2 am, waking up at 5 to 6 am. If you are in a deep sleep, the breathing sounds are irregular, if they are regular, you are probably pretending to be asleep. Even if they are deep asleep, people often wake up regularly and you need to be careful to detect when they are in a deep sleep and when they are in a shallow sleep… When climbing the rooftop and walking on it, you will use your sword as a stepping stone and try not to make any sound. If you see something unfamiliar on your way, throw a stone at it and see how it will react. If they notice your presence, use the technique called “Ryofuri (両降り)”, or “Falling from Both Sides”, and throw a stone at the opposite direction to the one you are going to, and make a run for it.”[45]

Ninja were well aware that the eyes of cats are much more receptive and their eyes could be thin even at noon if they are in the shadow. The commentator of Shouninki states that the intent of this article is to encourage you to use all the senses possible, and detect any information necessary to know the time by listening for bells at temples, cries of animals or smells of food being prepared, etc… What is most interesting here is the depiction of sleeping patterns. This is a clear reference to what we now call REM sleep, when breathings become irregular and when we most likely dream. It appears once every two hours or so, and lasts for 5 to 30 minutes. People in REM sleep look as if they are at the verge of waking up but in fact they are in the deepest sleep and would not easily wake up.[46]

Ninja also employed psychological means to hide their identity, and they learned their survival techniques mostly from animals around them. For instance, when you hide by the trees or in the shadows, it was possible for people to still hear heartbeats or breathing sounds especially at a quiet night. There was not a single noise of a car to help you make up for any sound you make. In such situations, Ninja often imitated animals for a disguise. Although this sort of techniques is often used for a comical effect nowadays, when your life depends on how well you imitate, the imitation must have been of the highest quality. When people hear some unknown noise, they would be uneasy and a desire to know what that noise is arises. Ninja observed this fact, and they answered that if people are anxious to know what the noise they had just heard is, only false information was necessary to make them believe they understood the cause of it. If they heard a cat immediately after hearing the strange noise, they would reason that the sound they just heard must have been of the cat they are hearing now. Once they are convinced, even if they hear a stranger sound consequently, they would assume that the cat must be of a big one or must be sick, and so on, to try to stick to the original conclusion they have reached. Further, because they imitate the sound of animals, even if they constantly make some noise, people would just think that cats are being noisy. Since cats and dogs were often found in and out of the house, Ninja were particularly trained to disguise as cats or dogs and were good at it.[47] In addition to this, Ninja used a number of hiding techniques learned from various animals. The famous instances of which are ‘Kitune-gakure (狐隠れ)’ [the Way of Foxes], ‘Tanuki-gakure (狸隠れ)’ [the Way of Raccoon-dogs], and ‘Kakure-mino (隠れ蓑)’ [Hiding in the Straw]. Kitsune-gakure is the one in which Ninja hide underwater. It received its name from the fact that foxes have strong smell, so when they are chased after by hunting dogs, they are said to escape their detection by traversing in the water. Here, Ninja will usually leave the face above the surface to breathe. With water grass and algae around, it is difficult to be found. They probably did use a bamboo tube or a scabbard (a sheath; a case for katana) to breathe, completely submerging themselves under water, but the problem with it is that it would be unnatural and overtly conspicuous if there is a bamboo tube sticking out where there is nothing else around. In any case, to prevent Ninja from hiding, samurai warriors often cleared any water grass or algae in the ponds in advance.[48] This is also known as ‘Suiton no Jutsu (水遁の術) which is a collective name for a escaping method using water. Although it is famously employed often in Ninja themed stories, it is not something you would want to do, as you would be completely wet and anyone who sees you would be suspicious of you.[49] On the contrary, Tanuki-gakure is when you hide on the trees, camouflaging with the leaves. As long as you are not seen climbing the tree, it probably works quite well. We are not used to checking what is above us, so this too is a tactic that studied human psychology.[50] Lastly, Kakure-mino is what you use when there is absolutely no time to climb trees or hide under water without making any splashing sound. In Kakure-mino, you will find a space or a container of rice, for example, to hide and wait until the enemy is gone. If you do this, however, you are deprived of your freedom to move, and once you are found, you probably get killed without a further ado.[51]

There are many other tricks or items Ninja used in their daily operations, some of them ingenious while others are utterly useless. Before I conclude my paper, I would like to mention one more invention of Ninja that most likely did not work but is seen as the most characteristic item of Ninja, and that is: Mizugumo.[52] As you can see in the photo, it is virtually impossible to walk on water, let alone run from the enemy. It is apparently made with a foxglove tree, but in order to float a person weighing 50 kg, you will need to wear a cone tube that is 50 cm in diameter and 20 cm in height on both legs. You may be able to float, but you certainly cannot move smoothly.[53] Further, you would be looking like a crab, unable to move on water, that you are an excellent target for the enemy to throw stones at. Although it is hoisted as one of Ninja’s most famous invention, and also is recorded in Bansenshukai, it is generally attested that such a device did not exist but was later added by the offspring who left the manuscripts.[54]mizugumo

This concludes my findings on the philosophy of Ninja. I have illustrated that Ninja were a professional spy organization, and hence needed to master techniques to find out inside information, poison the enemy before the battle begins, and disguise themselves so as to escape the enemy’s detection. In doing so, I have briefly discussed the basic Chinese philosophy that was on the foundation of Japanese medical theory since the 12th century onwards, such as Yin-Yang theory, Five Agents doctrine as well as transformation of qi energy, and I have argued that Ninja medicine had not much to do with any particular philosophical doctrines but rather much to do with being in control of their own emotions and qi energy. In this respect, it is largely a reflection of Zen philosophy, more so than of other schools of thought. I then concluded with some discussions on their psychology, animal philosophy as well as scientific discoveries for your information, which I term observational science. In sum, I believe Ninja did not know and did not have any interest to Chinese medical corpus but rather collected information on their own through experience and observation. Their interest rather lied with the philosophy of warfare, and although they obtained a lot of information from the Chinese books, their scientific enquiry remained limited and never left their own circle for criticisms and improvement.


[1] This would be the late 16th century, as is discussed below.

[2] Atsushi Yamakita, All Things About Ninja (概説 忍者・忍術) (Japan: Shinkigensha, 2004), 21. Also as opposed to the number of soldiers carrying guns being only 10% of the army in Europe, 30% of the army were equipped with guns in Japan.

[3]萬川集海 was written in 1676, written by Fujibayashi Yasutake.

[4]正忍記 was written in 1681, written by Fujibayashi Masatake.

[5]忍秘伝 was written in 1652-1727, presumably by Hattori Hanzo in 1560, originally.

[6] That is, to be in the state of absolute detachment from the self, as if to kill his own heart. See Shouninki, 39.

[7] Yamakita, All Things About Ninja, 27.

[8] Ibid., 29.

[9] Shouninki, 35.

[10] Ibid., 39.

[11] See Wing-Tsit Chan, A Source Book in Chinese Philosophy, 246. “the yin ang theory has also put Chinese ethical and social teachings on a cosmological basis. It has helped to develop the view that things are related and that reality is a process of constant transformation.

[12] Ibid., 40.

[13] Ibid., 123.

[14] Ibid.

[15] Ibid., 183-184.

[16] Satori (悟り), or enlightenment.

[17] Shouninki, 188-189.

[18] Also known as ‘Five Movements’ or ‘Five Actualities’.

[19] Wing-Tsit Chan, A Source Book in Chinese Philosophy, 244.

[20] Giovanni Maciocia, The Foundations of Chinese Medicine: A Comprehensive Text for Acupuncturists and Herbalists, 1.

[21] Ibid., 18-20.

[22] The sample list of correspondences of the Five Agents can be found in the handout. (from p.21)

[23] Ibid., 7.

[24] Makoto Takemitsu, The Wisdom of Onmyo-do Every Japanese Should Know, 126-127. The festivity is called Setsubun for those who wish to further research on this topic.

[25] Andrew Edmund Goble, Confluences of Medicine in Medieval Japan, 51. Kajiwara Shozen (1265-1337)

[26] Referenced in Shouninki, 52.

[27] Ibid.

[28] Yamakita, All Things about Ninja, 183.

[29] Maciocia, The Foundations of Chinese Medicine, 59.

[30] Ibid.

[31] Goble, Confluences of Medicine, 63.

[32] Ibid., 62

[33] Ibid.

[34] See Gokuhi-den in Shouninki, 189.

[35] Shouninki,129.

[36] Ibid.

[37] This view is also contested by the other scholars working on Ninja, such as Yamakita Atsushi. See his All Things About Ninja.

[38] Shouninki, 97.

[39] Ibid., 96-97. See also Masayuki Yamaguchi, Shinobi and Ninjutsu, 155.

[40] Yamakita, All Things About Ninja, 183. However, I have yet to locate where he is getting this information, as Gyokuro was first used in 1835, a long after Ninja had dwindled.

[41] Ibid., 184.

[42] Ibid., 183.

[43] Ibid., 154.

[44] Ibid., 202-203. In Bansenshukai, it is stated that “6 when it’s round, 5 or 8 when it’s egg-shaped, 4 or 7 when it’s a seed of persimmon and 9 when it’s a needle.” Yamaguchi Masayuki thinks it is a mis-scribe and offers the above mentioned interpretation.

[45] Shouninki, 90-92. Here, I quoted the article almost in full.

[46] Shouninki, 92-93.

[47] Yamakita, All Things About Ninja, 207-208.

[48] Ibid., 215-216.

[49] Ibid., 217.

[50] Ibid., 214.

[51] Ibid.

[52] Literally, ‘water-spider’.

[53] Yamakita, All Things About Ninja, 177.

[54] It was most likely taken from a Chinese book on warfare that I have not yet been able to locate.

These are some of the (semi-)recent news about AKB48′s dehumanization of women in Japan. Here, I’ll just post articles in English, that is to say, just the ones that made it into the north american readers. (the photo below is from the recently reported news – to see the articles, go to the articles #5-8)

Minami Minegishi

1) http://jpopcentral.yuku.com/topic/1264#.UQ1HV3hFWCK (on suicide campaign)

2) http://www.japanator.com/candy-ad-comes-under-fire-for-controversial-akb48-kiss-23082.phtml (candy CM – shown on TV 24/7)

3) http://www.cnnasiapacific.com/press/en/content/757/ (CNN interview, Jan. 2012)

4) http://blog.japantimes.co.jp/japan-pulse/akbaby-invites-fans-to-breed-with-their-favorite-pop-idols/ (on AKBaby)

5) http://www.japantimes.co.jp/culture/2013/02/01/music/akb48-members-penance-shows-flaws-in-idol-culture/#.UQ1EUHhFWCI

6) http://www.japantimes.co.jp/community/2013/01/22/how-tos/akb48-unionize-and-take-back-your-lost-love-lives/#.UQ1IsXhFWCJ

7) http://www.japantoday.com/category/entertainment/view/akb48-singer-shaves-her-head-as-act-of-contrition-for-dating

8) http://www.jpopasia.com/news/akb48s-minami-minegishi-demoted-to-trainee-shaves-head-as-punishment-for-scandal::12951.html

This list will be updated as more news come to my attention. Meanwhile, if you are new to this or would like to know more about it argued, visit my articles on AKB48 on this blog)

Before I start, it must be noted that there are two types of religious people – those who do not impose their religious views onto others and those who do. By ‘those who impose their religious views’, I do not necessarily mean those who aggressively try to convert you as they are speaking to you, nor do I necessarily mean those who come to your door to preach to you. I primarily mean that those who do not take you seriously if you disagree with you on their basic assumption that there is such a thing as God the creator of the world. Having clarified this point, let me express that anything I write against them here is directed to solely to those who impose their religious views in the way elucidated above, and continue with my argument.

god-delusion_2542_500I say the ‘Christians of the 21st Century’ but the kind of traits found in the modern sense, spiritual Christians, is already obviously expressed in the works of C. S. Louis. That is basically this: “I know God exists. I also understand there are people who do not believe in God. I am utterly aware that people have wronged in the past in the name of Christianity. I know that is why you believe Christianity is bad. I know that. But you see, Christianity is not in fact about wars and ugly fighting. Disagreement among Christian sects in the past, fights over what the Church said or did not say, having to come up with a clever rational argument about how God in fact exists, and so on… They do not reflect true Christianity. In fact, they are not about Christianity at all. You say you loath what Christians in the past have done. I agree with you. I loathe what these people have done in the past in the name of Christianity. True Christians are not like that. As a Christian, I know that for certain. You people misunderstand what Christianity is about. No, no, no. It is not at all Christian! Before I knew God, I too thought of Christianity as repugnant like you. But it is all misunderstood! You see, if you think there is an order in the world, if you think there is anything to be studied systematically in the world, if you think you can do good, you already believe in God. Because without God, there cannot be an order, there will not be anything worth learning, and you will not have inclination to do good at all. It’s easy to forget that you know God, because there is so much distance from the creation and you. But it is important to remember that you are thinking as you do now because of God.”

This is how the argument goes. I’ve come across this sort of argument more than frequently, and every time I hear it, a bundle of inconsistencies hits me. Perhaps I should explain what I mean. First, it completely ignores the history, hence the basis upon which Christianity is founded. It bypasses all the means to maintain the position Christianity has had in history and only accepts as the fact that God exists. In other words, it conveniently disregards how it came about, and it is applied to people in the modern world anachronistically. More significantly, it radically ignores the fact that had the Christians in the past not acted in the way they did according to the Christian beliefs, there would not be a Christian at present. This brings to my second criticism that modern Christians assume that they know better than the Christians in the past to the extent that they deny Christianity in the truest sense to the past Christians. They create a clear break from the past Christians without breaking the link with the Christianity. This is perhaps a similar view with the one held by the Early Moderns who believed that they resumed the life of the ancients after a long inactivity marked by ignorance during the Middle Ages. The Christians in the modern society often assume that the violence attached to Christianity is their Middle Ages, and anything from the Crusades to the Iraq War is utterly dissociated. I call such Christians enlightened for obvious reasons. They live in peacetime, they are globalized in their thinking that they are willing to entertain distinct schools of thought as their own, and they believe they have wised up.

Anyone who studies history and history of ideas would understand that their view is unlike any other period’s. Descartes never claimed St. Augustine or St. Aquinas stupid who misunderstood God, nor Kant dissociated himself from the tradition of Christianity since antiquity. From the perspective of the history of ideas, this seemingly ego-centric view that ‘We are the one who knows God’ seems to arise from Hegel’s phenomenology in the 19th century. I suppose this is partly the result of the progress of physics, science and global philosophy in general, as can be seen the interesting hybrid views of the creationist account and evolutionist account of the beginning of the universe (i.e., Intelligent Design) and the top-down Christianity and Spinozistic pantheism (i.e., God is the energy) which is further fueled by the acquisition of the Eastern philosophy, such as Taoism and Confucianism. Moreover, what was once a meaningful statement by Luther: “a personal relationship with God” is now taken to mean nothing more than “a personal interpretation of God.” Indeed, anything goes. I assure you, Christians who are reading this, that you cannot find two people who agree on the definition of what God is now. The notion of God has been reduced to nothing but a personal ‘gut feeling’. One fervent Christian told me once she does not believe in abortion on the basis of the Scripture, whereas another yet fervent Christian told me that it is not her business on the basis of the emphasis on the personal relationship with God. Such a disagreement would not have been fine before the 19th century. But now, it is to be welcomed! Because Christianity is not about disagreement over some doctrines! All seems well, except that you have reduced God into a personal God, nothing more than a pop singer, a movie star or a politician, whoever it happens to be affecting your life philosophy at the moment. Very well, then. I do not care whomever you worship, but I do not care either to listen to what your own personal God wants from me.

The third criticism is that the view held by the enlightened Christians denies all learning unless you accept that God exists. Sure, Descartes would agree with you had it not been your own personal God you are worshipping. In fact, it is understandable that smart people like Descartes would say such a thing, but people like you and me, who have not the understanding of the past or philosophy well enough could not say “whatever you are learning is worthless unless you believe/do not believe in X”. What these people are saying is tantamount to admitting that they do not understand a thing, or they firmly believe they understand things. This brings us to the fourth criticism that they evade objections easily. Because they suppose the role of the wise without being specific about what they mean by God (as they like to say God is an energy, God is the goodness, or God is the love, for instance), they can easily dodge the objections and reformulate their argument, very much like a pathological liar who is so convinced by his own lie that he comes to believe in it, and makes any necessary changes in his story whenever he is faced with inconsistencies.

These are some of the main criticisms I have of those enlightened Christians who speak down to you when it comes to understanding or learning. If you say that you are a deist, they will ask you, “What do you mean by that?” “I mean I believe in some kind of force or a principle of nature.” And he will say gladly, “Ah, then you do mean God.” These people do not know or understand deism was equivalent to atheism and a denial of God in the 18th century. But again, as revisionists who claim to be open-minded like to do, they once again comprehend the terms used negatively favourably to their own liking, and argue that it meant all along exactly like they define it, like they did with Darwinism.

Moncriff sets out an ambitious project of arguing against the traditionally accepted view by the medical doctors that mixed diet or eating vegetables is more nutritious for us, and instead takes a view that an exclusive animal diet is the true path to follow if we want to be healthy. He argues that consulting doctors about what our diet should be is ridiculous, since “the healthy want no doctors, and if they wish to know how to preserve their health, they must first study themselves, and then learn from others the means by which these have actually succeeded,” and warns the doctors that they too should learn from his principles, which offers “perfect health and true enjoyment of life.” He repeatedly instructs us that it is important not to consume anything that is disagreeable to our stomach, however agreeable it may appear to be to our palate. It is in this spirit that he writes his account of the philosophy of the stomach as “a seed of life strewn in the future.”

He begins his investigation by supposing that we should be able to tell naturally what food is hurtful to us and what is not, just as “brutes can spur whatever is hurtful to them, and distinguish poisonous plants from salutary, by natural instinct… [and] only such as either accidentally or pressed by extreme hunger eat of it.” But our experience tells us that we taste junk food agreeable to our palate, even though we know it is bad for us. Can we really tell what is disagreeable to our stomach simply by something’s being agreeable or disagreeable to our palate?

Having first complained that his paper was rejected by a number of journals for his novel, and consequently incredible, idea of commencement of exclusive animal diet, he explains to us that the present condition of our palate is not conducive to the experiment to finding out that animal diet is in fact the healthiest human diet. This is because our palate, after a long abuse by eating artificially added condiments on cooked food, has been confused as to what tastes essentially good to us. So his first step is to get rid of this confusion from our palate, and only then can we have a sound appetite, as he is convinced that “there could be no unison between a sound, or true appetite, and a false one; that a perfectly healthy man could have only one appetite, and this a sound one, while the false appetite could only exist with imperfect health.” He argues that had we been truly healthy and our palate not corrupted, we would be able to know instinctively, just like those brutes in the wild, what is wholesome and would come to “reject everything unwholesome to [us], not out of a knowledge of its unwholesomeness, but simply because it was repulsive or indifferent to [our] taste.” In order to achieve a immaculate taste, as if in infancy, he spends six months or so “exclusively or mainly upon plain milk, without sugar, salt, or any condiment whatever,” and “I thus made myself, as it were, a baby again, fancying for a moment dietetics as a ‘tabula rasa,’ and myself as having nothing to guide me except my own experience.”

After six months of nothing but milk and almonds, “[m]y face, from being rather shallow, became clear and youthful, my eyes serene and mirrors of happiness,” and “[i]t gave me unknown, or rather, forgotten pleasure, to jump over ditch and hedge, and to make those exercises which required muscular strength.” In this way, he recounts that he had never been happier and felt healthier than before, resulting in him being “always cheerful, indulging frequently in songs.” Indeed, he now tells us that it is such a miserable pittance to have a sumptuous dinner, compared to having a single hour of perfect health and true enjoyment of life.

However, this is only the first phrase of his project. He now spends the next twelve months eating only fresh meat and milk. It has frequently been said in opposition to animal diet that it can be least economical in supporting us. Yet, he fends off this claim by providing us with the information about how much quantity of meat and milk he has consumed, and proves that it is much more economical than mixed diets.

He further reports that since he began his exclusive animal diet, he has “not felt the slightest disagreeableness arising from the bowels, either in the shape of eructations from the stomach, or obstruction, or dysentery, or of any denomination whatever.” Further, he entertains us with the empirical account of his that the “quantity of both urine and feces is, as might be expected, much less than formerly,” and is pleasantly surprised that “no bad odour is to be detected in the latter.”

He also has a rather teleological as well as functional argument that meat does not injure our teeth either mechanically or chemically, as vegetables are known to do with fibres and grains mechanically, and with fruits chemically, for “[a]cid, even when considerably diluted, corrode the enamel, and penetrate in small quantities into the dental sac,” not to mention there is this inconvenience arising from “the cracking of hady substances, as nuts, &c., by which the enamel is often being broken,” which results in the “subsequent destruction of the teeth unavoidable.”

In like manner, he argues that fruits are to be consumed only by birds who are destitute of teeth,” and concludes that “there is not a slightest doubt in my mind that there will be a time when the entire human race will live upon an exclusively animal diet.”

His extensive empirical study of the stomach is resonant of the period in many ways, as his argument is based on a quantitative science as is echoed from his citation from Lavoisier, yet his argument from functions and teleology shows the kind of science done during the period, as Darwin would publish his book on the Origin of Species in the following years. His inclination to empiricism does not, however, reject a rational theoretical science, as he says at one point that “a man without grand theories will never arrive at a great fact.” Yet in the end, his commitment in the science lies in the belief often seen in the progressive thinkers that when the fact is found, “the theories must be relinquished or corrected without hesitation.” In sum, this book offers an alternative view on a rational ground to the currently predominant view that vegetable diet is healthier than and preferable to the exclusive animal diet.

“Before atrocities are recognized as such, they are authoritatively regarded as either too extraordinary to be believable or to ordinary to be atrocious. If the events are socially considered unusual, the fact they happened is denied in specific instances; if they are regarded as usual, the fact that they are violating is denied: if it’s happening, it’s not so bad, and if it’s really bad, it isn’t happening.” – Catherine A. MacKinnon

I: Establishing the Social Norm

Especially since the 1990’s, the way in which we receive news and information has radially changed, thanks to the ever-improving technology. The current generation and the parents of this generation have always lived with the information technologies the older generations could not even conceive of possible. Radios had been around for a while before televisions came to dominate the domestic life, yet prior to the 1950’s, even the television programs were entirely insipid from our modern standard[1], and it was only after the 1960’s when the colour TV was introduced that the people “shared” information worldwide.[2] Hence there is a sharp distinction between what TV was before the 50’s and what it came to be, in particular, after the 60’s. As more households owned colour televisions, the function of television in society changed from mere reception of information to entertainment. People began talking about programs on TV at school, people had much easy access to product advertisement, and it became the norm of social networking among young people. Television programs were, increasingly, catered for the enjoyment of younger generation. Animation was revolutionized with Osamu Tezuka’s unique styles that captured every child’s attention in the 60’s. TV shows included plots that involved teenagers and music programs aimed for a larger audience by having a popularity contest. People no longer had to decide what is trendy to wear, but only had to follow what the celebrities wore in movies and shows to stay in fashion. Hence, what was fashionable was no longer parochial, which admitted gradual acceptance of the community after criticism, but now instantaneously accepted nationwide: whatever she was wearing last night on channel 8 became the fashion. As women were allowed to work along with men, they became the target of scrutiny. “That black dress she was wearing was sexy,” “The colour coordination of the anchorwoman’s clothes was a bit off,” and so on.[3] Television succeeded in setting up a social norm it desired, while people following the norm set by television programs believed they were the part of the culture: the movement, as if they had always worn that black dress. This was the era of the first transformation in social media – commercialization of information.

Over the years, television programs and celebrities came to be regarded as that which reflects reality. This is both true and false. While televisions must understand what is popular among the youth culture and society to be successful, youth culture and society are fed on that very idea of what is popular by the televisions they never miss to watch. In other words, it is not what people want that televisions show, but it is what the televisions want people to want that they show. If televisions are successful in making people want what televisions want (which they are), then it is not completely false to say that televisions show people what they want. But it is not true either to say televisions are responding to the public needs, since it is the very televisions themselves that export the idea of what is desirable for the public.

With the widespread of the Internet in the 1990’s, the media would undergo yet another transformation by commercializing the public. By connecting the people worldwide through the web of networking, anyone can now be seen or interviewed on the Internet. Websites such as YouTube and blog sites are perfect ways to broadcast yourself in your own words. The first decade of the 21st century saw a growing development of social networking systems such as Facebook and MySpace. Information has transformed itself from top-down structure (i.e., a center gathers information and send it out to regions) to horizontal stricture (i.e., unfiltered information disperses from anywhere). The biggest advantage is of course the accessibility of information by almost anyone with the Internet, diverse discussions that allow people to learn more about the other culture and world affairs easily, and transmission of minority opinions into the world. It is only natural that liberal views become popular among young people as well as the educated. But even such tremendous social benefit is not without a backlash. As liberal views are shared almost worldwide, topics concerning sexuality and gender in particular have taken a twisted turn. In this global age, everybody knows that gender discrimination to be outdated, everybody sees that sexism is a problem in the past, everybody takes for granted that feminism has won the battle for gender equality. Thus, being a feminist in this enlightened era is clinging onto the glory of the past. To be a feminist, indeed, is outdated. It is old and hence to be rejected. “Why would you bring up feminism,” people would question, “since feminists won the battle decades ago? What’s the point of claiming that you are a feminist, other than trying to impress people with your moral sensitivity?” Feminism, indeed to them, died when it ‘won’ the freedom it set out to achieve.

As a matter of fact, feminism is far from dead. In fact, we are facing a new type of anti-feminist movement that is far more subtle and malignant; we are entering into the new phase of discrimination and oppression with the advent of the Internet. This is the age of global sexism, where the uneducated is controlled by the uneducated. Just as bullying has become a global issue throughout the nations with the abuse of the Internet, sexism too has become upgraded. This is what Susan J. Douglas calls ‘the rise of enlightened sexism’ – to understand the mechanics of how enlightened sexism works requires a completely different set of conceptual system from our previous mindsets. We no longer are facing the problems of lack of political opinions or the right to education (the first wave feminism), we no longer are dealing with the attainment of equal job opportunity for women (the second wave feminism), nor are we simply dealing with the unwanted sexual encounter or sexism behind the closed door (the third wave feminism), but what we are facing now is enlightened sexism – it is enlightened in that it “is feminist in its outward appearance but sexist in its intent.”[4] Not only is it dedicated itself completely to undoing feminism (hence it is also an attack against all the feminist battles previously fought) but also includes in-your-face sexism, but done with a twist so it would not seem like sexists are actually being sexists, for why would they, since they are giving opportunities for the girls’ own good.[5]

In this paper, my objective is to elucidate how this enlightened sexism has come to dominate the popular culture to the extent that has turned most of us into unknowing hypocrites. At the same time, to discuss this issue with a sense of urgency, I have picked an increasingly popular Japanese girls-only singer group, AKB48, as the ultimate embodiment of the enlightened sexism.

II: Enlightened Sexism

Social ethics in Japan is almost non-existent. Frequency of death by overwork[6], pornography on the trains and stations[7] and stifling of minority opinions in society[8] are some of the glaring evidence of this. “Men can choose to enter an adult bookstore; women and children cannot choose to avoid sexually violent or beauty-pornographic imagery that follow them home.”[9] There is injustice in society, and nobody is doing anything about it. In the society where female workers get fired because they became pregnant[10], and where it is socio-culturally accepted even by the female workers themselves, it is no wonder exploitation of the oppressed gender becomes the norm and justifies itself by the name of ‘cultural’ practice. In the early 1970s, women in Japan were influenced by the philosophy of Simone de Beauvoir and of Betty Friedan. But at the wake of 1990s, as the enlightened sexism rose as a backlash of women’s getting equality, feminism in Japan existed in name only and its philosophy had practically gone extinct. People still believed that women should be granted equal rights as men, but women in Japan have repeatedly told me, “I don’t like feminists, because they assume they are better than men; they want a revenge, and treat men as their inferior. I don’t like that.” Indeed, this is not a phenomenon unique to Japan, but prevalent in the Western societies as well. But what is different from the Western societies is that in Japan there is no one who tries to correct that definition of feminism, because they believe correcting someone assumes that they are superior to others and hence brings about a hostile eye and embarrassment to themselves. This attitude, indeed, of seeing ethics as a sign of superiority makes it impossible for employees to file a complaint about excessive overwork or for women workers to criticize male perspective (such as that it is natural and lawful for men to fire women because women would get married and quit anyway) in society.

Hence, AKB48 sprang out and won success in a society most fitted for exploiting the socially weaker. Here, perhaps it is best that we see what it is that is so vehemently abhorrent about the girls-only popular singer group in Japan, AKB48, how it encapsulates and promotes the aspects of enlightened sexism and why it, more urgently than other groups similar to it, needs to be discussed and paid attention to from the perspectives of social ethics and culture. AKB48 is a singer group comprised of (in principle) 48 girls who are amateur singers. Yasushi Akimoto, who created and writes lyrics for the group, has produced a number of popular idol groups in the past, but maintains the view that this group is different from any other groups in the past or present.[11] Indeed, Akimoto himself emphasizes that its concept is radically different in that most singer groups go onto the stage after “strict auditions” and “go[ing] through difficult lessons and coaching”, whereas with AKB48, it is the opposite. “AKB48 girls are ‘unfinished’”, Akimoto continues, “they are still not very good at singing or dancing” and “are unpolished and fans can watch them progress.”[12] Asides from a poorly constructed argument from the aesthetic point of view,[13] what stands out in its marketing strategy is that fans can watch them grow. In fact, this is the entire concept. But who would want to watch, semi-permanently wasting their time and using their money, something that is not finished? This is not a sporting contest; when was the last time you just watched a group of people practice until they become skilled at what they do? Clearly, there needs to be an aspect that keeps the audience interested – interested enough that people would not just quit watching. This is where the employment of young girls come in handy. They are malleable, cheaply employed and attractive to male audience who are the one with money. As has been hinted upon above, women in Japan are predisposed to housework duties rather than aspiring careers. Even if they do want careers, they get fired as soon as they have babies. The society in general makes it hard for women to be women. Hence it follows that it is usually the men who have spending money at their own disposal. It is usually the men who work, and it is the men whom companies want to hire.[14] Akimoto was lying when he at one point denied that he is strictly targeting men as his audience when asked a question implying if he is merely using girls to allure economically stronger sex.[15] As a reputable producer of entertainment industry, it is hardly likely that he had not thought about the targeting audience. In fact, he does state that he was initially targeting “people who like idols.”[16] Being fully aware that people who like idols are predominantly men with economic independence,[17] he cannot have sounded more hypocritical than then. This employment of young girls has another benefit of masking the apparent sexism of the past, and turn it into apparent pro-feminism in outward appearance. Contrary to the women in the past, girls can now get jobs as governors, lawyers and distinguished artists. Even in the United States, a 2009 poll showed that “60 percent of men and 50 percent of women ‘are convinced that there are no longer any barriers to women’s advancement in the workplace.’”[18] In Japan, where women believe it is natural for companies to fire them upon pregnancy, the growing popularity of female singer groups in Japan is a proof that women have attained what feminism set out to accomplish and even more. But here lies the trick of enlightened sexism. Even though girls became popular and achieved public fame and ‘career’ success, they neither sing nor dance well on stage, singing in over 10 people at the same time renders it impossible for any sensible audience to ascertain the talent each singer may have, and these girls are often not praised for their singing or dancing abilities (since, for one thing, they all dance the same) but based on their personality, appearance and whether they are single of not.[19] This is a clear statement of enlightened sexism: women are supposed to be admired for how they appear, not what they can do professionally. Is it truly said that women have achieved the same social equality as men? Do men get fired for dating somebody? Are they barred from the competition if they are ugly? Enlightened sexism “takes the gains of the women’s movement as a given, and then uses them as permission to resurrect retrograde images of girls and women as sex objects” and such that it proclaims that since women have attained equality, “now it’s okay, even amusing, to resurrect sexist stereotypes of girls and women.”[20] Because everyone knows that sexism is ridiculous and the guys who embrace it is a bunch of morons, the objectification of women is acceptable; after all, it can’t possibly undermine women’s equality now that they have it all, right?[21] In fact, this is one of the comments I received against my criticism of sexism in popular culture:

“You treat consumers like complete idiots who cannot tell a fantasy that they are being sold from reality. Let people have their fun – if it’s all consensual, it should be just fine”[22]

We all know that they are selling a fantasy, and no one is stupid enough not to differentiate the reality from fantasy, and if they are, then they are just morons – these people “are so dumb, such helpless slaves to big breasts… why, it’s actually a joke on [these] guys. It’s silly to be a sexist; therefore, it’s funny to be a sexist,” so the female display is completely harmless and a feminist critique not necessary.[23] We all know sexism is stupid and retro, so why would we be sexist? Only some clueless morons who don’t get the jokes would think that![24] In fact, now the feminist battle is over and won, we should embrace we used to see as sexist as a relief, including hyper-girliness. Thank God girls and women can bathe together in the shower, use sexy appearances to get jobs, and now act dumb in string bikinis to attract guys. Since women allegedly have the same sexual freedom as men, they actually prefer to be sex objects because it is liberating.[25] That this is a common view by male audience of AKB48 and is widely accepted as a good argument is obvious from a number of comments I received against my criticism.

“Yeah heaven forbid women sing about sexuality. I mean, we all know that women are completely sexless creatures who should only be impregnated in the name of procreation.

And about the girls being “too young”, you clearly are very out of touch with the sexuality of young people today. I can tell you that when puberty hits, it hits, no matter what any moral or law says.[26]

“These girls are not being exploited. They know what they are doing, get money for it and the worst they have to endure is a few morons throwing tickets in their face. Noone [sic] is forcing them to endure it and they get paid for which makes this a regular job. Also they can quit anytime they want.”[27]

“Furthermore I have talked about akb with university students and know full well that girls like akb because they are cute, have cool dresses, use vivid colors and they make songs easy to sing at karaoke bars.”[28]

“Wow just wow, so a girl who is 15 and decides for herself what she wants, then it’s wrong? Girls are old enough to decide by the age of 15 if not sooner.”[29]

These are some of the comments that praise (hence presupposes) equality and independence of women in the 21st century. If you see women doing something sexual, it is the proof that they have been liberated. Further, who am I to say they are exploited? Obviously it is what they want to do, after all, “no one is forcing them” to do this. However, this kind of view is exactly what enlightened sexism fosters, as it “is especially targeted to girls and young women and emphasizes that now that they ‘have it all,’ they should focus the bulk of their time and energy on their appearance, pleasing men, being hot, competing with other women, and shopping.”[30] It takes what used to be sexist but with a twist – with seeming approval from the women who are exploited themselves. “If women are doing it against their will, then it is bad,” these perpetuators say, “but they signed up to be sex objects themselves. So why bother and assume your view, which is contrary to what those girls themselves say, is right?” Sure, women who take off their clothes for the camera are not exploited, because they made the decision to do it. They can be sexual now and turn their backs on stick-in-the-mud, because it is liberating. But if this were true, that this is what girls want, and that what media do is merely reflect the reality, why do we only see them who are skinny and pretty? The very fact that AKB48 does not have any women considered overweight tells us something we intuitively know: that media are not simply mirrors that show the reality. In fact, Susan Douglas warns us in her book that “[m]any producers insist that the mass media are simply mirrors, reflecting reality, whatever that is, back to the public. Whenever you hear this mirror metaphor, I urge you to smash it.”[31] She also feels that if media are mirrors as they say, it must be fun house mirrors where you see your figures distorted and certain parts become huge while other parts nearly disappear. It eventually dedicates itself on “celebrat[ing] female centered-knowledge – fashion, makeup, babies, relationships – that used to be derided as trivial, and insist that such knowledge matters.[32] That this idea of enlightened sexism is propagated in AKB48 is also made apparent with their “online application called ‘AKBaby’ which allows fans to visualize how their children would look like if their mother were one of the AKB48 girls.”[33] With this application, by sending your pictures, they will computer graphically generate a picture of a baby made with one of the AKB48 members. Indeed, one of the creepiest triumphs of enlightened sexism is the sexualization of young girls as harmless, funny or both.[34] This is why AKB48 girls are mostly consisted of younger girls, wearing bikinis or nothing at all but soap bubbles, including 14 years olds.[35] All this is justified because, as one commented, “girls like akb because they are cute, have cool dresses, use vivid colors,” as if it makes it all okay for them to sing about teenage prostitution.[36] Perhaps, it is less of a problem if they sang about references to safer sex or sexual risks or responsibilities, but they don’t. The questions these perpetuators of enlightened sexism avoid to ask themselves are how girls and women have been sexualized, how that is different from the way men have been, and what the consequence of all this might be.[37] Studies have shown that when young men are exposed to such stereotypes AKB48 portrays women as, i.e. girls bathing each other, thin girls wearing bikinis while smiling for no particular reason, or wanting to be sexualized, men are more inclined to treat women as sex objects or approach them in similarly sexist ways.[38] Another study found that when women are exposed to the similar stereotypical images, they are less likely to want to assume leadership roles and more likely to choose a subservient position.[39] Such studies clearly show us that how influential media are in shaping our identities, our dreams, our ambitions and even our fears. For such media’s “relentless parading of hyper-thin women corrodes many girls’ and women’s self-esteem, makes them very dissatisfied with their own bodies, and contributes to the prevalence of eating disorders.”[40] This is also evidenced by a 2006 survey, where girls felt they had to be skinny to be successful, more than half of the girls in grades three through five worried about their appearance, and yet another study showed that the number one wish of girls between the ages of eleven and seventeen is to lose weight.[41] A primary school teacher in Japan told me that her 6th graders do not stop talking about how they wish to be like AKB48 members during lunch break. But these idols they wish to be like are distortion of reality. Just as in the West, Victoria’s Secret gives a definitive answer to the ultimate question: “What is sexy?” Answer: Gisele Bundchen or Heidi Klum, AKB48 too defines what success and beauty should look like: Oshima Yuko, Kashiwagi Yuki, or any others in the group, for that matter, as they all point to one answer: Barbie. This is the enlightened sexism’s ideal female form.[42] In fact, this group is so obsessed with creating a perfect female form that in June 2011 they created a computer-generated member named Eguchi Aimi, who is a composite character collected from assembling each member’s best facial features.[43] From such actual examples, what we can learn about women’s roles in popular culture is restricted to their faces, bodies, hair, outfits, behaviors, relationships, and mothering skills by which they are ultimately judged, and hence they perpetually remain under relentless, withering, microscopic scrutiny.[44] This is precisely what beauty is: generic figure that is replaceable. Since what mass culture defines beauty is of a generic figure, as a woman faces being subjected to invasive physical scrutiny, it is impossible for her to pass the beauty test – “you have to look like a supermodel to fit in,” a seventh-grader explained.[45] “‘You are expected to be very sexy and attractive but at the same time are condemned for the sexuality that you portray,” another tenth grader complains.[46] Girls are perpetually trapped in this lose-lose situation: “if you do not dress like a high class hooker, you are a dork; if you do, you are slutty.”[47] In short, there is no right way a woman can look. But in the culture such as ours where men look at women and women watch themselves being looked at, women come to see themselves as cheap imitations of fashion photographs, rather than seeing fashion photographs as cheap imitations of women.[48] If a harsh judgment is passed regarding how they look, it is not her reputation that suffers so much as the stability of her moral universe.[49] This leads to the common view held among young women that they can only feel good about themselves in a state of semi-starvation. Symptoms of semi-starvation are normally seen upon losing 25 percent of their body weight, and the psychological effects of self-imposed semi-starvation are identical to those of involuntary semi-starvation. Namely, emotional disturbance including depression, hypochondriasis, hysteria, angry bursts, loss of ability to function in work and social contexts due to apathy, reduced energy and alertness, social isolation, and decreased sexual interest.[50] Of course, this is not a problem unique to AKB48 or just Japanese popular culture in general. But from what has been said of the group, it is undeniable that AKB48 is as guilty as any other media that use enlightened sexism’s ideal female form to make women hate what misogynists hate. In effect, I believe AKB48 is doing more harm than other similarly oriented groups solely due to its insurmountable popularity. In a way, as we have seen in one of the comments above, it is true, it may be argued as misogynists often do, that women choose to go on an excessive diet, that they choose to look pretty to attract guys and that they choose to be sex objects. So what’s the harm in that? It’s not like they are doing it against their will. Let them have fun. But when this choice is the only choice offered to them to be successful, when the choice is to be visible or to fall out of the picture in the society, when it is to survive or to perish, such a choice means nothing. Indeed, the situation of women resembles that of an animal caught in a trap; an animal caught in a trap does not choose to gnaw its leg off.[51] Hence it is obvious that the girls did not choose to do the mouth-to-mouth relay of the soft candy in a recently controversial commercial.[52] They did not choose to make a promotional video with almost no clothes.[53] And no, they did not choose to believe it is the only way for idols to succeed. It was chosen for them by the popular culture industry, and it was forced on them as the only way to stardom. Yet still, some people believe that women have not only attained social equality but also achieved a high status much envied by men. And this social currency is femininity. Whatever embodies this femininity is, then, beautiful and thus adored as goddess-like. But femininity in the end is nothing but femaleness plus whatever a society happens to be selling, for “ [i]f ‘femininity’ means female sexuality and its loveliness, women have never lost it and do not need to buy it back.” [54] Those who say that women are respected in the society because they are portrayed as goddesses do not realize that the definition of beauty comes from outside women themselves. They are the ones who manipulate this definition in whatever way they like so they may further perpetuate enlightened sexism into public sub-consciousness and justify it by saying ‘we respect women because we adore them.’ We clearly adore them for their beauty, so much so that we sometimes “dismiss or do not hear a woman because our attention has been drawn to her size or makeup or clothing or hairstyle.”[55] This is exactly what is happening with the AKB48, for the members are voted for their looks. That is why even if some of them have developed talents over the years of participating in the group, they are forced into ‘graduating’ from the group, because they are now older and lacking in ‘femininity.’ This also in turn helps “to ensure that as few men as possible will form a bond with one woman for years or for a lifetime” because they are always ‘graduating,’ and at the same time helps to ensure that women’s dissatisfaction with themselves will grow rather than diminish over time” as younger girls come in to replace the older ones. This is the reality of the system of consumer culture: “markets made up of sexual clones, men who want objects and women who want to be objects, and the object desired ever-changing, disposable, and dictated by the market.” [56] AKB48, in this way, stands out as the prime example of beauty myth working with optimum efficiency.

            I believe AKB48 as the result of our neglecting the studies of social ethics in Japan. More than the Western countries, Japanese culture has been openly sexual. That this is the case is obvious to anyone who has been to Japan, got on a train and walked in the city. Here, sexual explicitness is not the issue. As Naomi Wolf mentions, we could use a lot more of sexual explicitness, “if explicit means honest and revealing; if there were a full of spectrum of erotic images of un-coerced real women and real men in contexts of sexual trust, beauty pornography could theoretically hurt no one.”[57] But when the depiction of sexuality is distorted and censored to fit the male fantasy, such as seen in many of the AKB48 promotional videos, it persuades the viewers that that is how it is and hence how it should be. Just as pornography teemed with violence against women desensitizes and “makes men progressively trivialize the severity of the violence they see against women,”[58] popular culture depicts sexuality such as prostitution and female subservience so that men and women will become interested in it.[59] However the fans of AKB48 tries to willfully ignore, the fact is that pornography and mass-culture are working to collapse sexuality with sexual fantasy created by men, “reinforcing the patterns of male dominance and female submission so that many young people believe this is simply the way sex is.” This means that many of the sexual aggressors, such as rapists and people who pay for sex, of the future will come to believe that they are behaving with socially accepted norms.[60]

III: The Reign of AKB48

Feminist movement has always centered on the issue of equal, informed education of women, but the age of enlightened sexism – what I might call a second-wave sexism – is immune to this antidote. This is precisely because the exploitation now begins at a much earlier age. As an example, the youngest AKB48 member is an 11-year-old[61] and a 13-year-old was seen almost naked in the infamous promotional video for Heavy Rotation.[62] The fans claim that those girls choose to wear sexy outfit (or nothing at all) and sign the contract; they know fully well what signing a contract implies, as we should not treat girls as stupid and incapable of making their own decisions. The absurdity of such a claim is so obvious that I will not elaborate it here. What I need to point out to those who believe in such a claim is that this has nothing to do with intellect or stupidity – smart people are fully capable of being exploited. Some people stubbornly argue that these girls are not exploited precisely because they would not be doing this if they were exploited. These people assume that the exploited are only exploited when they are coerced into doing something against their will; because exploitation implies coercion and the girls in AKB48 are all consenting to the terms of contract, they are not exploited.[63] By this reasoning, children who consent to adults having sex with them are not exploited, nor are girls who show their breasts on camera for money. This indeed is an irritatingly idiotic definition of what exploitation is, and I would not have spent time in mentioning about it had I not been getting the same arguments over and over again: that they are not exploited. Whatever their reasoning, I shall respond to them, once and for all, by citing dictionary definitions, Reference.com.[64] According to one of the most referenced online dictionary, ‘exploitation’ means “1) Use or utilization especially for profit, 2) selfish utilization, or 3) the combined, often varied, use of public relations and advertising techniques to promote a person, movie, product, etc…”[65] Does any of this sound like what popular culture does, AKB48 for instance? And not even one dictionary states that ‘exploitation’ has to do with stupidity or coercion. They can be accompanied qualities of persons being exploited but they are not essential for someone to be exploited.

In the reign of popular culture, it is not possible to educate young men and women prior to the exploitation. For one thing, we are born in the midst of indoctrination of exploiting culture, but even if we were not, the popular culture gets to you faster than you can learn multiplication at school. The only way for us to guard ourselves against such an offense is to be aware of the exploitation as a normal course of events in the popular culture, and actively refuse to accept it. The popular culture has interfered feminism by giving us something we can get preoccupied with – a beauty myth. This is because the only way to stop a revolution is to give people something to lose.[66] But we will not be blinded by the beauty myth. Not until we have the conception of beauty that is noncompetitive, nonhierarchical and nonviolent.[67]


[1] For instance, most programs were limited to transmitting cooking shows and cartoon. (http://www.livinghistoryfarm.org/farminginthe50s/life_17.html) accessed on Aug. 1st, 2012.

[2] The first colour TV was introduced in Japan on Sep. 10th, 1960; in Canada in 1966; in the US in 1953 with a gradual replacement of the black and white TV with that of the colour. (http://en.wikipedia.org/wiki/Timeline_of_the_introduction_of_color_television_in_countries) accessed on Aug.1st, 2012.

[3] The first anchorwoman news reporter was in 1976.

[4] Douglas, Susan S. “The Rise of Enlightened Sexism: How Pop Culture Took Us from Girl Power to Girls Gone Wild.” 10

[5] ibid. 13.

[6] Japan is known for overwork – I once met a man who worked at a head office of a private language school, who told me that he could only come back home and see his newborn baby 2~3 times a week. The company prepares for the workers sleeping bags so as to induce them to work and sleep at the office. Such in-your-face provisions in the office also make it seem normal for workers not to go home.

[7] Advertisement posters for pornographic magazines, such as PlayBoy, are found in each train cart, where it is visually accessible to anyone. Since trains in Japan are used by kids (for commuting to primary school) as much as adults, imagine the psychological influence it produces on them about the image of women.

[8] By this I mean a social pressure rather than strictly political pressure. For instance, even among friends or coworkers, discussing about moral issues in depth makes you seem ‘too serious’ and hence boring. It is embarrassing to be outspokenly moral.

[9] Wolf, Naomi. The Beauty Myth, 135.

[10] This happened to a friend of mine very recently. She used to be a head assistant to a reputable dentist, yet upon her second pregnancy, she was asked to leave – it is not in any way an isolated incident, but is practiced regularly by companies in Japan. The custom and culture gives a peer pressure to the women who get fired due to their physical condition as woman from filing a complaint.

[11] This is a comment most often repeated in many of his interviews about the origin of AKB48. Here, I believe it is more than sufficient to cite one source for the sake of formality. http://blogs.wsj.com/japanrealtime/2011/12/28/the-man-who-made-akb48/

[12] ibid.

[13] Art normally insists to be complete and presentable, no true artists would show a painter who can’t paint or an unfinished calligraphy and say it is a form of art, as that would justify my claim for a better grade for my unfinished essay in the same reasoning.

[14] When they want women workers, it is normally for receptionists or assistants, as we have seen, and such workers are dispensable. Women are used until they bear children.

[16] ibid.

[17] He has been in this business for the last 40 years.

[18] Douglas, The Rise of Enlightened Sexism, 21. Her source is from Time magazine published on Oct 26, 2009.

[19] It is famously known that girls in AKB48 are not allowed to date anyone. As soon as it is found out that they have boyfriends, they are fired or reduced to lower status within the group, and many fans cease to support them.

[20] Ibid., 9-10.

[21] Ibid., 9, 13.

[23] Douglas, 13.

[24] Ibid., 166.

[25] Ibid., 12.

[28] Ibid.

[30] Douglas, 10.

[31] Douglas, 18.

[32] Ibid., 16.

[34] Douglas, 186.

[36] Or compensated dating, as it is called in Japan.

[37] Douglas, 186.

[38] Ibid., 211. Her source is from Laurie A. Rudman and Eugene Borgia, “The Afterglow of Construct Accessibility: The Behavioral Consequences of Priming Men to View Women as Sexual Objects,” Journal of Experimental Social Psychology 31 (1995):513-514.

[39] Ibid. Her source is from Paul Davies et al., “Consuming Images: How Television Commercials That Elicit Stereotype Threat Can Restrain Women Academically and Professionally,” Personality and Social Psychology Bulletin, December 2002, 1626.

[40] Ibid., 19.

[41] Ibid., 217.

[42] Ibid., 215.

[44] Ibid., 265.

[45] Ibid., 217.

[46] Ibid., 183.

[47] Ibid.

[48] Wolf, Naomi. The Beauty Myth, 58, 105.

[49] Ibid., 163.

[50] Ibid., 194-195, 198.

[51] Wolf, Naomi. The Beauty Myth, 258.

[54] Wolf, The Beauty Myth, 177.

[55] Ibid., 274.

[56] Wolf, 144.

[57] Ibid., 135.

[58] For instance, pornographic images often imprints young men and women with a sexuality that is mass-produced, deliberately dehumanizing and inhuman. See Wolf, 162. Further, “[o]f the women raped, 84 percent knew the attacker, and 57 percent were raped at dates. Date rape, this, is more common than left-handedness, alcoholism, and heart attaks.” See Wolf, 166.

[59] Ibid., 138, 141.

[60] Ibid., 167. She further goes on to say that “[c]ultural representation of glamorized degradation has created a situation among the young in witch boys rape and girls get raped as a normal course of events. The boys may even be unaware that what they are doing is wrong; violent sexual imagery may well have raised a generation of young men who can rape women without even knowing it.”

[61] See “The youngest member of the group, Natsumi Tanaka, was born in 2000, and 11 years old at the time of the announcement. She said that “joining AKB48 is my ambition since I was 5 years old, so it feels like a dream to be in this group.”” And its source at http://www.oricon.co.jp/news/music/2002974/full/

[62] Matsui Jurina was born in 1997, and the Heavy Rotation was released in 2010.

[63] I will refer you back to the comment by Ready2, or see the footnote 27 in this paper.

[64] Ranked one of the most popular websites in 2007, many of the information listed come from external sources such as CIA World Factbook, prepared by the CIA, frequently used as a resource for academic research papers. See Wikipedia links at http://en.wikipedia.org/wiki/Reference.com http://en.wikipedia.org/wiki/CIA_World_Factbook

[66] Wolf, 281.

[67] Ibid., 286.

            In the early modern period, the pursuit of medical knowledge was quickened by the advent of mechanical philosophy. The 16th and 17th centuries in Europe saw a paradigm shift from the Aristotelian geocentric view to the Galilean heliocentric view in astronomy, mathematization of nature and quantification of chemical science, and a quest for a universal cure in medical philosophy. While the Western countries were undergoing what we now call the scientific revolution, what was happening in the far East? Was the newly discovered understanding of nature in the West merely old news to the countries whose history is longer than that of the Europe’s? Or did they simply operate on a conceptual system that was so foreign to the West, and hence is the knowledge in the East not compatible with that of the West? The people in Asia too must have had science and medicine as these are necessary for sustaining human life. What was their medical philosophy? What was the science with which these countries operated? How much did they know? 

            These questions necessarily arise when one is working with the history and philosophy of science in the Western tradition. In fact, these are good questions to ask, even for someone like me who grew up in Japan. For come to think of it, throughout the mandatory school years until high school graduation, we rarely touch on subjects of science, medicine or theoretical philosophy in learning Japanese history before the 18th century. The first time we really learn important writings in medicine or philosophy is when the Western influence frequented into Japan in the 19th century. Even at a university level class in Japanese history, medicine or science is never a central focus of studies as they are said to be in studying the European history. Why is this? Why do we not hear anything about those subjects, which are so fundamentally important to human well being that it is inconceivable that Japanese people did not have them? The reason for this seems to be that Japan did not develop its own medical philosophy, but almost exclusively learned it from China. However, the wounds made by the Japanese swords and herbs that grew in Japan to make a cure or a poison must have been quite different from the mainland China’s. This suggests that Japan did in fact possess some sort of its own medical corpus that was more suited for its culture and environment, or else certain illness and wounds unique to people in Japan could not have been cured. Then, how is it that we never even learn anything about it?

The answer to this question appears to be mostly cultural, that is, people in Japan, unlike those in the West, did not publish their thoughts and theories for open criticism. Even if they left anything in documents, those were written by the members of the samurai class, who had little interest in how the ordinary people lived, and normally they concerned themselves with the political events and heroicizing their superiors. Some medical records of historically important people from those times still exist, but one cannot learn anything about generalized theories on cure or science. Do we, then, have no means whatsoever to find out what their understanding of nature looked like? Do we have nothing available to tell us what their medical practices looked like? Luckily, there were some who felt it important to leave the knowledge they acquired in document for later generations. They were the offspring of Ninjas in Sengoku, or the Warring States period (1467-1601; just before Edo period began in 1601). Ninjas were valued as professional spy organization, and often hired by the warring clans for the purpose of espionage and assassination. About one hundred years later, those descendants of Ninjas who feared the tradition was disappearing, left manuscripts containing everything Ninjas knew and had to learn. However, when the manuscripts were written in the 1680’s, much of Ninja knowledge had already been lost. What made it into the manuscripts were only the fractions of the knowledge kept in secrecy for a long time, and only the ones successfully passed onto the descendants after a few generations of almost complete inactivity.

What I discuss here is hence not a complete picture of what they knew. However, in this paper, I’d like to unveil the medical corpus of Ninja in relation to Chinese philosophy as much as I can, as it is largely if not entirely based on the wisdom of the continent, while at the same time, delving into what they did and did not understand about the medical philosophy passed on by Chinese manuscripts. I wish to shed some light on the inner workings of Medical Philosophy of Ninja in the 16th century Japan.

“問題が社会で問題と認められる前に、たいていの場合、それらの「問題」はあまりにもひどすぎて信じられない、もしくはあまりにも日常的すぎて問題にはならない、と見なされます。もしその問題が社会的に「普通じゃない」と見なされると、その問題が起きたこと自体否定され、もし逆にその問題が「普通」と見なされるとその「問題」が法や人権を侵している事実を否定されます。要するに、1.もしその問題が起こっているなら、「そんなにひどくないよ」と軽視され、2.もし本当にひどい場合は、「そんなにひどい事が起こっているはずがない;だって(一部の人以外)誰も問題視してないじゃん。」と促されます。”

—キャサリンA.マッキノン、”Are Women Human? and Other International Dialogues”

AKB48は女性を性的に屈従させる、という“伝統的”な“女性の社会での役割”を促進させる考えに乗っ取った、21世紀のモラルに反する、反女性的な要素があまりにも多くはありませんか?
AKB48とそれに関わるグループは...

*多くの“若い、きれいな/かわいい”女性ばかり集め、元々性的アピールを重視するモデルやグラビアと違い、一般向けの歌手グループとして売り込んでいる。これは、より多くの人を夢中にさせる、という経済的/名誉的な効果はあるが、逆に女性の“性物化”を社会的に広める、認めざるを得なくする傾向にある。

*歌手グループのはずなのに、誰が先頭で歌うか/レコーディングされるかは、歌やダンスのうまさではなく、個人的なそれぞれの持つ性格や生活習慣、また“かわいさ”が重視されるという、もはや歌手とは全く関係のない基準で評価されている。若い女性の偶像化のほか何者でもない。

*知名度を上げることでこれらの非モラル的人道を社会が批判できない状態を作り上げている。

*有名になることが仕事の目的でもあるアイドルは、一般的に力を持っているように見えても、実際は投票者/視聴者にそのすべてを委ねざるを得ない。そのため、有名になるため、その世界で生存して行くためにはファンの期待に答える、ということは必要不可欠な要素。しかし、だからといって、未成年の女性にほぼ全裸状態でPVを作ったり、握手会などのように、人を欲求を満たすための物としか見ないイベントや恋愛を禁止するなど(処女的イメージ、汚れていない純粋な、逆に言えば、“ファンが汚すことのできる”物)、女という性を屈従させる、伝統的男社会の現れ。

*小学生や中学生に人気のため、学校では多くの女性に“男子に好かれるには、ああいう風にしなければならないんだ”、又、“もっとかわいくならなきゃ”というような、劣等感、厳密には“女性”としての社会的役割(=男性に尽くす)を押し付けるような自己嫌悪を植え付けている事実。

*過去の5人、6人程度で構成されているグループと違い、一目で数えられないほどの大勢で構成されているため、それぞれの独自性よりもグループとしてのブランド意識が注目されます。よって、同時に数多くの若い、かわいい女性を起用することにより、男性への“ハーレム”要素を売りにしています。もともと、起用する際に経験がなければないほど好まれる、というのは、アダルトゲーム的な、女子育成理念や「知識がない」=「丸め込みやすい」、ということに模します。

*まだたくさんの要素がありますが、このグループ、モラル/道徳的に皆さん問題がないとお考えですか?客観的/建設的な意見をお願いします。

http://www.mag2qa.com/qa7491077.html (これは別の日本のサイトで公開した同文章です。日本の方からの見解、また私の返答も参考になったら、と思います。)
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